Patanjali’s amla juice found unfit for consumption; withdrawn from defence canteens

April 25, 2017, 9:02 am
Patanjali’s amla juice found unfit for consumption; withdrawn from defence canteens
BUSINESS NEWS
BUSINESS NEWS
Patanjali’s amla juice found unfit for consumption; withdrawn from defence canteens

Patanjali’s amla juice found unfit for consumption; withdrawn from defence canteens

After the Patanjali Ayurveda’s amla juice “failed” to clear a laboratory test and found unfit for consumption, the Canteen Stores Department, the retailing entity selling consumer goods to armed forces, has suspended sale of the product.

However, the Patanjali Ayurved Limited of yoga guru Ramdev, rebuked the test results saying that amla juice is a medicinal product unlike other juices sold in the market and that it is absolutely safe for human consumption.

Defence ministry sources said a show cause notice has been served on the company after the juice “failed” the test.

“The batch was tested at the Central Food Lab in Kolkata and was declared unfit for consumption. Patanjali has withdrawn amla juice from all army canteens,” defense ministry officials said.

The sources said as per procedure, CSD has immediately suspended the sale of the particular batch of the item and sent a show cause notice to the company to examine the deviations and explain about them. They said “further action” will be taken on receipt of reply from the firm.

The Patanjali Ayurveda said its amla juice is an ayurvedic medicine and test on it should be conducted as per the norms of the AYUSH ministry. The firm said norms prescribed by the country’s food regulator--Food Safety and Standards Authority of India-- were not applicable to the juice.

The CSD regularly sends items from its inventory for testing at various government-run laboratories across the country.

Notably, this is not the first time the company is embroiled into controversies with regards to its products. Patanjali was earlier penalised with Rs 11 Lakh for their misleading advertisements.

Products like “Patanjali Noodles” and “Patanjali Pasta” were banned when the food department authorities found them selling these products without license.