Nokia will re-launch the 3310, perhaps the best-loved and most resilient phone in history. HMD Global Oy, the Finnish manufacturer with exclusive rights to market phones under the storied Nokia brand, is all set to re-launch the iconic Nokia 3310 phone, perhaps the best-loved and most resilient phone in history, at Mobile World Congress later this month, reports suggest.
The phone, originally released in 2000 and in many ways beginning the modern age of mobiles, will be sold as a way of getting lots of battery life in a nearly indestructible body.
The new incarnation of the old 3310 will be sold for Rs 4,176 in Europe, and so likely be pitched as a reliable second phone to people who fondly remember it the first time around. It is not clear when or whether it'll launch elsewhere.
It is still possible to buy the 3310 on Amazon, though only through its marketplace and not directly from the company itself. The Amazon listing describes a range of features, including a clock, calculator, the ability to store up to ten reminders and four games: Snake II, Pairs II, Space Impact, and Bantumi.
That collection of features has led to it being branded as perhaps the most resilient and long-lasting phone ever made. The reputation has let it become the star of hundreds of memes, and even led people to crush it in a hydraulic press.
Nokia struggled to bring its brand into the smartphone era and ended up being sold to Microsoft. But since then it has targeted success by making new versions of old phones, including the Nokia 215, which costs 1940 and lasts for 29 days, The Independet reported.
Mobile World Congress is scheduled to run from 27 February to 2 March.