Vistara airlines on Monday trolled Air India for stopping serving non-vegetarian food for economy-class passengers. The joint venture between Tata Sons and Singapore Airlines, in a tweet, posted a picture of chicken biryani and vegetarian pulao with the caption “Chicken or Vegetarian? We leave the choice to you!”
The advertisement has since gone viral on social media with hundreds sharing it on twitter and Facebook taking a dig at Air India.
The tweet has also triggered an online debate over declining services in various airlines in the country.
It is believed that the advertisement was a counter to the Air India move. However, when one twitter user asked whether the recent ban on non-vegetarian foods by @airindiain on domestic flights had any connections with the ads, Vistara chief strategy and commercial officer Sanjiv Kapoor said: “We have no idea what you are talking about :)”
Earlier, the national carrier’s move to stop serving non-vegetarian meals to economy-class passengers on all domestic flights has come under fire.
In 2016, the flag-carrier had stopped serving non-vegetarian meals to economy class passengers on short duration (around 90 minutes) domestic flights. Meal mix up was one of the main reason cited by the airlines.
In the past, several episodes of meal mix up have taken place in Air India. Last year, a controversy was triggered after a vegetarian passenger was served non-vegetarian food on a Shanghai-Delhi-Mumbai flight of Air India.
The AI authority had also cited an increasing preference among passengers for vegetarian food in the flight.
“The number of vegetarian passengers is increasing. Generally, we uplift 70% vegetarian meals and 30% non-vegetarian meals. However, because of the increasing preference for vegetarian meals, wastage of non-vegetarian meals became high. Also, we run short of vegetarian meals, leading to complaints. So we decided to serve only vegetarian meals in certain sectors,” an AI executive said.