With a motive to alleviate the revenue of India’s domestic flight, SpiceJet, is rumoured to be having talks with Bollywood star, Sunny Leone to sell her brand of products, perfumes and deodorants on flight.
“We have had a couple of meetings on the issue. She is very keen to sell her perfume and deo range, Lust, on board our airline. She is also keen to collaborate with SpiceJet for a line of products from clothing to lingerie and travel-centric products in partnership with SpiceJet Merchandise Pvt Ltd,” said an executive, reported Economic Times.
The actress, as part of their meeting, also visited the company’s Gurgaon office in the second week of January.
SpiceJet Merchandise Pvt Ltd is a wholly-owned subsidiary of SpiceJet, headed by Manjiv Singh. The report cited sources claiming that Singh and Sunny had a couple of meetings on the issue.
It is believed that the move will boost the airline’s ancillary revenue, which is about 16 per cent of its total revenues.
Moreover, the airline is also trying to pump the ancillary revenues through other moves like door-to-door cargo service, where SpiceJet provides last mile connectivity for the cargo carried by the airline.